Search Engine Optimization can help increase your website’s organic traffic, keyword rankings, and leads.
Our strategy is data-driven, audience focused, and developed by our industry leading SEO team.

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What is SEO?

Search Engine Optimization, commonly referred to as “SEO”, is the process of increasing a website’s online visibility, search engine rankings, and organic traffic. A website that ranks well organically on Google, Bing, or other search engines, tends to get much more traffic and conversions than those that lack a higher ranking. For example, if someone is using Google to search for “dentist in Tampa”, you’ll see quite a few dentists listed both in the local map pack as well as the organic search results. Many of these dentists that are listed on page one of the search results are most likely investing in SEO.



There is a bit of confusion when it comes to ads that you find in the search results. When you perform a search, you’ll often see items at the top and are generally labeled “Ad”. That is what PPC (Pay-Per-Click) advertising is. Paid ads are typically set up using Google AdWords or Bing Ads. Paid ads usually provide businesses with a quick way to generate leads via the Internet, however, SEO is a long-term strategy that will typically provide a better ROI. Vantoro Marketing does provide PPC services if that’s something you’re interested in. Our team is Google Ads’ certified and can set up a PPC campaign that is custom tailored for your website or business.

The Power of SEO

With billions of websites live on the web, it’s important to optimize your website by using the power of SEO. Google and other search engines often release algorithm updates which can affect rankings. Search engine optimization tactics constantly change and we will ensure your website is set up for success.

Our SEO Strategy

Website Indexing: We will ensure your website is indexed correctly on all major search engines. We will set your site up in Google Search Console and Bing Webmaster Tools. Without being properly indexed, your website will not appear in any search results. This step is crucial!

Keyword Research: We will perform detailed keyword research to ensure you’re optimizing for something people are actually searching for. We will evaluate search volumes, pages indexed, direct competition, and a variety of other important factors.

Strategic Link Building: We will earn quality backlinks for your website. We have a network of publishers and directories that we will list your site on. This is a crucial step and must-have in a website’s SEO strategy.

Google Analytics: We will properly setup and configure a Google Analytics’ account for your website. This includes setting up spam referral filters, hostname filters, event tracking, goal conversions, and much more.

Technical Audits: Is your website loading slow? Are you noticing a lot of 404 errors on your website? Does your website have broken images? We can fix those issues and ensure your site is error free.

Content Strategy: Do you struggle writing high-quality and SEO rich content? We will write original content such as page content, articles, and blog posts for your website. We start off by researching your target audience and understanding their search intentions. By doing this, we’re able to develop unique and optimized content is an important ranking factor.

On-Page SEO: We will evaluate and optimize onsite SEO items such as title tags, meta descriptions, header tags, image alt tags, page redirects, schema markups, and much more.

Competitive Analysis: We will perform a competitor analysis to get a better understanding of what their strategies are and what’s effective for them. We will ensure your website doesn’t miss out on any awesome opportunities for improvement.

Let's Get Started

If you are looking for a company to help you with SEO, Vantoro Marketing can help. We have been SEO experts for over a decade and can provide you with a custom plan specifically for your website or business. Our main office is located in Tampa, Florida, but we work with numerous companies and individuals throughout the United States and globally. Contact us today to request additional information on how our SEO services can help grow your business!


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